“We recognized the new version looked just like a penis with tooth,” Congdon explained, “but was that negative? I placated Alex by buying him a $17 necktie at Paul Stuart.” This design is so clever and trippy—tricking you into imagining that you are taking a look at the back flap https://www.tumblr.com/selfpublishingkindle/774106477031981056/4-things-to-do-when-you-begin-a-self-publishing?source=share